Hello, I am Renee Lin.

A design leader, adventurer, and lifelong learner shaped by my journey from Beijing to Toronto to Barcelona. 

In a world infused with AI, I believe the true magic of Experience Design lies in its ability to create meaningful value—whether through products, services, or businesses—that deeply resonates with people and drives measurable impact in ways only humans can.

As a bridge between business and design, my work is rooted in strategy, empathy, and execution—delivering real business value and unique customer experiences. 

Design, for me, is more than a job—it’s about curiosity, connection, and creating things that matter. What fuels me most is the human side of design:  

  • With my customers, it’s the thrill of knowing my work solves real problems, makes them smile, and becomes a part of their stories.

  • With my teams, it’s the privilege of inspiring growth—whether it’s helping a junior designer find their voice and path, or guiding my team to tackle complex challenges with confidence and creativity.

  • With my partners, it’s the joy of building genuine connections, speaking each other’s languages and creating something amazing while having fun.

Outside of work, you’ll find me journaling, backpacking solo, enjoying delicious food and drinks—(tea and cocktails are my weaknesses). I recharge by running along the beach, rock climbing, hiking in nature, and occasionally picking up a paintbrush to create something fun. I’m passionate about living life with intention and depth, prioritizing experiences over materials, and I value kindness, compassion, growth, and simplicity.

Nothing like a good old resume :)